The best time to post on TikTok, Reels, and Shorts.
The right window can double your reach for the same video. Here are the strongest posting times in 2026, plus a free tool that finds your personal best slot based on what has actually worked for you.
Personal window
The single slot most likely to lift your reach today, based on your last 30 days of posts.
Weekly map
A 7 day grid showing peak hours per day so you can plan a whole week in one look.
Platform tuned
Different signals on TikTok, Reels, and Shorts. Same answer in plain language.
Pick your platform
TikTok
Tuesday 9 AM, Thursday 12 PM, Friday 5 AM
FYP heat peaks around lunch and late evening. Tuesday and Thursday outperform weekends.
See full guideInstagram Reels
Wednesday 11 AM, Friday 10 AM, Sunday 7 PM
Reels lean morning and Sunday evening. Saves and shares spike during commute hours.
See full guideYouTube Shorts
Saturday 9 AM, Sunday 11 AM, Thursday 3 PM
Shorts watch sessions are longer on weekends. Thursday afternoon catches the after-school spike.
See full guideWhy timing actually matters
The first hour after you post is the test. The algorithm pushes your video to a small sample. If retention and engagement clear the bar, it pushes wider. Posting when your people are awake and scrolling stacks the deck.
General platform windows are a starting point. Your audience has its own rhythm. Influ8 reads your last 30 days, finds when your top posts went live, and tells you the single best window for your next upload.
Score your next video, then post at the right time.
A strong hook in the wrong window still flops. A weak hook at the right time still flops. Get both right with Influ8. Always free in beta.